Here it comes – FCC Changing “Racist” Ratings System

According to an article that Michelle Malkin dug up, the FCC is now going to be changing a system that to this point has proven to be more accurate, but hurts rap or hip hop stations.

A small electronic device called an Arbitron’s Portable People Meter (PPM) is now providing truly accurate counts of listeners, preventing stations from jacking up ratings for particular hosts through skewing their paperwork.

In addition, the PPM Coalition (“PPMC”) has filed an Emergency Petition for a Section 403 Inquiry (“PPMC Petition”), requesting that the Commission immediately commence a fact-finding inquiry into the current PPM methodology.

The PPMC consists of the National Association of Black Owned Broadcasters, Spanish Radio Association, Minority Media and Telecommunications Council, American Hispanic Advertising Association, Border Media Partners, Entravision Communications Corporation, ICBC Broadcast Holdings, Inc., Spanish Broadcasting System, Inc., and Univision Communications Inc.

Please follow this link back to Michelle Malkin’s site which will take you to the full article!


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